Poorva Sadana - Founder, Owner and Editor - Fashion Food Soul

Poorva Sadana – Founder, Owner and Editor

Hola! I am Poorva, the soul behind Fashion Food Soul! I am extremely glad that you stopped by because there is a lot that I wanna tell you about me and this blog!

I studied to become a pharmacist (which very often provokes the chemist in me, and you can see the proof of my chemist self in the beauty reviews where I make it a point to include the product chemistry; I can’t really help it!). From studying core chemistry and biology, I entered the corporate world working as a business analyst-cum-consultant for a significantly long time.

I used to love reading beauty product reviews as I found it extremely therapeutic, as this simple exercise helped me take my mind off extremely tense situations and hence, along the way re-awoke my love for writing! I used to love writing in school, but the habit wore off as I entered the extremely technical and demanding pharmacy course. But after reading so many beautiful blogs from all over the world, I got inspired to write one of my own! I began writing skincare and makeup reviews, in order to give back to the world what I had taken from it. So you could have seen me writing product reviews in some of the free hours I had at work. I am not an expert in makeup but love all products that make me feel confident and phenomenal!

Fashion Food Soul, or FFS as I have also been calling it since day 1, was conceived in the wee hours of December 2, 2014 when I published my very first blog! Since then, there has been no looking back. With FFS, I re-discovered my love for writing, and also realized how fashion and makeup are powerful tools to express your being, and hence I began to work on my look in a more thoughtful manner. Being a plus-sized girl since time immemorial, I had body image issues for a long time. But fashion has helped me deal with it because I have taught myself to dress in a way in order to look and feel the best I can. In this regard, I have utmost respect for good fashion, because it really affects your thinking about yourself. And for me, anybody can look good if you embrace your body, love it, be confident about it, and dress in a way that brings out the best you have.

I am a foodie (like everybody else!) and since my childhood, I have loved experimenting with new biscuits, every new chocolate that comes out, any new flavour variants for my favourite chips or candy, and hence, I began reviewing these on my blog for the sheer love of food!

In the last one year, I have had experiences that have compelled me to ponder the meaning of life itself. This also triggered a lot of serious writing on my part, on topics that matter to me. I wanted an outlet where I could share my experiences and my thinking with all of you, and hence, I have re-imagined the Soul of Fashion Food Soul to be a place where I write about feelings, relationships, feminism and the deepest aspects of life. The Soul of FFS is hence, my haven, where I welcome you all!

FFS is a positive, colourful place where you can fall in love with beauty and skincare products, where you can read my unadulterated reviews of food, where you can see how I style myself, and yes, have a journey within yourself, right into your soul. I hope to see you come here often!

Soulfully yours,



PS: I also happen to be a language enthusiast, currently learning the finer nuances of Spanish. I write poems and stories in Spanish at www.soledadsolemne.wordpress.com if you wanna go and have a peek or get inspired to learn the language! (Right now, contemplating whether to pick the very similar Italian or the mysterious Arabic 😀 )